Icebreaker Blog - Holy Sheep!

Holy Sheep! is our weblog of latest news, product releases,
and events related to Icebreaker employees, friends and customers. Enjoy!

Visit icebreaker.com to see more about what we do.

Sign-up to our email database to get more news, the latest specials, competitions and inside stories from the team at Icebreaker.

Subscribe to our RSS Feed
blog | comments

You are currently browsing the archives for the Philosophy category.

Give Green this Monday with Icebreaker

Why is Icebreaker the natural choice to Give Green? Because we offer a natural choice in a world of petroleum-based synthetics.

Each year, sheep in New Zealand’s Southern Alps grow thick merino wool, and each spring the coat is shorn. From this fibre, Icebreaker creates beautiful lightweight clothing that protects the body against extremes of temperature, breathes exceptionally well, resists odor and is designed to perform in the outdoors.

When you buy Icebreaker for friends and family, you’re giving a gift that is not just soft and luxurious but natural, sustainably produced and annually renewable.

Plus, your unique Baacode will let you trace the merino fibre from your Icebreaker garment back to its source. You can see the living conditions of the high country sheep that produced the wool, meet the farmers who are custodians of this astonishing landscape, and follow every step of the supply chain.

Be kind to nature and your loved ones this year: join Icebreaker and other environmentally responsible retailers to turn Cyber Monday into Green Gift Monday. Learn more here: http://blog.nature.org/green-gift-monday/

green-gift-monday

give-green

Lake Heron Station Visit

Last week, over three nights, Anne and Philip Todhunter from Lake Heron Station were very generous hosts to three separate groups from Icebreaker stores around NZ.  They introduced us to their amazing property that sits in a wide, once glaciated valley inland from South Canterbury, and gave a snapshot of their lives and a much deeper understanding of the start point of the Icebreaker we were all wearing.

We struck it lucky with the weather, clear, calm and COLD!!  The fringes of Lake Heron were frozen over, as was the smaller lake behind their beautiful house.  This cold weather served to somehow amplify the beauty of where we were, and clearly illustrated how valuable our Icebreaker layering system can be.

Each of the three groups was treated to a tour of their 100 year old woolshed, gaining insights about when and how the fleece leaves the Merino and enters the Icebreaker supply chain.  Lake Heron is one of a dwindling number of stations that still blade shears most of its flock.  The blade shears are essentially a large, hyper-sharp pair of scissors that the shearers work over the sheep by hand – hard work indeed!

After seeing the woolshed we walked up a back track to a point where the expanse of Lake Heron Station was easily seen.  Philip explained where the Summer and Winter country are – along the 40km of valley that is the backbone, and main “highway” for the property – and how the flock of 10,000 Merino are moved with the flow of the seasons to maintain quality feed and keep them off the higher country, away from the worst snows of Winter.  Speaking of snow, this place is home to some incredible heli-skiing – Philips “other” job being the lead Pilot for Methven Heli Ski…

Evenings were spent enjoying the families beautiful home, Anne’s amazing cooking, and on one night a 9pm football match “curtain raiser” to the All Whites first match at the World Cup, played at  brisk -5oC.  Of course there were some other very real shenanigans – but we won’t go into that here!

Every group left with a feeling of awe, and very real respect for the people and places that we draw both inspiration and the raw material for Icebreaker from.

If you want to know more about Lake Heron Station, and the Todhunters themselves, please visit www.lakeheron.co.nz and discover more about where we were.  A huge thanks again to yet another high country family for opening their home and lives to us.

Jem Culpitt – Sales Manager, Icebreaker New Zealand

Lake Heron StationIn our fibre factoryWoolshed talkCOLD at the station

All About Relationships

Your daily kick in the pants…  Jeremy Moon features on Rattle Ya Dags.

jmryd