Icebreaker Blog - Holy Sheep!

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You are currently browsing the archives for the Sustainability category.

Give Green this Monday with Icebreaker

Why is Icebreaker the natural choice to Give Green? Because we offer a natural choice in a world of petroleum-based synthetics.

Each year, sheep in New Zealand’s Southern Alps grow thick merino wool, and each spring the coat is shorn. From this fibre, Icebreaker creates beautiful lightweight clothing that protects the body against extremes of temperature, breathes exceptionally well, resists odor and is designed to perform in the outdoors.

When you buy Icebreaker for friends and family, you’re giving a gift that is not just soft and luxurious but natural, sustainably produced and annually renewable.

Plus, your unique Baacode will let you trace the merino fibre from your Icebreaker garment back to its source. You can see the living conditions of the high country sheep that produced the wool, meet the farmers who are custodians of this astonishing landscape, and follow every step of the supply chain.

Be kind to nature and your loved ones this year: join Icebreaker and other environmentally responsible retailers to turn Cyber Monday into Green Gift Monday. Learn more here: http://blog.nature.org/green-gift-monday/

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Planting Trees for the Future

Over the past few years, for everyone that signs up to our email database, we plant a tree for them through Trees for the Future.

Trees for the Future work with people to improve livelihoods and restore degraded lands to sustainable productivity through planting beneficial trees.

We think it’s a great venture and in the past year we’ve planted 22,603 trees for you all.  We want to plant even more in the next year, so please tell your friends about our email sign up programme – not only will they get to be the first to find out all about our latest news and special offers, but they can make a difference and help communities around the world.

- Brooke Riley, Icebreaker Global Web Project Manager

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Run, But Leave No Footprint Behind

We love this! As seen on NBC5 in Chicago.

How can you run a marathon the green way? Fleet Feet Sports shows you how. And when you upgrade your gear, you can even recycle your old sneakers with them.