Icebreaker Blog - Holy Sheep!

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Teaming up with Icebreaker

Hi Icebreaker followers, this is my first blog for Icebreaker after recently teaming up with them to provide some quality endurance sportswear. Very excited about putting it to the test in the New Zealand elements.

Earlier this year I claimed victory at Challenge Wanaka in just my second time competing over the Ironman distance triathlon. I am now looking forward to a big year of racing on the professional triathlon circuits around the world.

I will keep you guys posted on how the racing goes and more importantly how the Icebreaker product is performing in training!

My international season got underway at the Bussleton 70.3 Ironman, Western Australia with a 5th place. I now have seven podium (top 5) finishes from my last seven starts on the international 70.3 Ironman circuit.

Be sure to follow the build up on www.facebook.com/jamiewhyte.triathlete or check out my website at www.jamiewhyte.co.nz

- Jamie Whyte, Icebreaker sponsored athlete

Enjoying the moment up the finish chute in 1st at Challenge Wanaka.

Enjoying the moment up the finish chute in 1st at Challenge Wanaka.

Preparing to Race Across America

A team from Icebreaker’s head office in Wellington is about to take on one of the world’s toughest endurance events – Race Across America, an epic, non-stop bike race across the US.

Mad, huh?  We think so, but our team is committed to putting our gear to the test, taking it to the limit and getting back to nature.

Last weekend, the team – Rob, Hamish, Maureen and Jason – completed a test run, cycling from Wellington to Taupo in some of the worst weather we’ve seen in a while.  They battled the elements in preparation for the race, rocking out their IcebreakerGT gear and showing us what they’re made of.  The pictures speak a thousand words – see for yourself.  Shot by Fred l’Ami our Identity Design Director, he’ll also be covering the Race Across America.

The team and support crew will be wearing Icebreaker for the duration of the event.  We’re looking forward to putting our gear to the test during this 8 day non-stop epic Race Across America.

You can watch the progress of the team, send messages of support, ask questions, enter to win Icebreaker gear and entries to the Speight’s Coast to Coast via the following website:  http://raam.icebreaker.com

We’d love you to join in and support our guys – highlight June 12 in your diaries for the start of the race!

Gearing upReady to goSetting up the wind trainerJase and Hamish strategisingJason sorting out a punctureJase fixing a tyreMaureen in the midst of one of her legsMaureen on her wind trainer - a broken arm hampered her riding on the road during the weekendA team pit stopNice weather to ride inHamish out to itMakuini Warbrick our RAAM Crew Chief keeps an eye on the ridersRob and Jason battling the elementsMaureen Hennessy our NZ Operations Manager, gets some much needed restThe beautiful scenery along the wayRob's bike needs a rest tooJason focused on the task aheadHamish secures his bike ready for the next legKeeping our gear dry!Hamish Allan our Raw Materials Planner, contemplates the ride ahead of him.Rob Achten, our VP of Product and Creative Director re-fuels before hopping on his bike againJason Brown, our NZ Market Manager riding into the distance