Julie Labrecque has just come to the end of her cycling adventure in West Africa where she has been visiting farmers’ co-ops (cotton, shea, pineapple, mango, cocoa, arts and crafts) that use fair trade to maximize national and international market access. The main goals of the adventure were to understand fair trade better, emphasise sustainable travel and promote physical activity.
The unsupported expedition was pedaled and entirely powered by calf muscles, by the sun and of course Icebreaker bike shorts!
Check out Julie’s website to find out more about her adventures in West Africa.







