Icebreaker Blog - Holy Sheep!

Holy Sheep! is our weblog of latest news, product releases,
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Lands End to John O’Groats – 6 days wearing Icebreaker!

I have just completed a 869 mile, 6 day cycle trip across the UK (3-8 July), from Lands End to John O’Groats, which was done in aid of the Macmillan Cancer Support charity.

I wore my black Icebreaker baselayer for the entire trip along with a red GT cycling jersey and socks kindly donated by Icebreaker.

Unfortunately I tore my GT top on some thorns at the side of the road on day 2, but the merino worked its magic and I can honestly say that there was no stink at the end of the journey – unlike my synthetic waterproof!

That’s me at the start in the ‘Lands End’ photo (on the left). The ‘Harrowgate’ picture was taken on our trip home (by car!!) and features me with the other team members: my co-rider Dave Bowering, his wife Sue, their dog Izzy, and daughter Holly.

Sue, Holly and Izzy drove the back-up vehicle in case of emergencies, which luckily we did not need.

I have nearly reached my target of £1500.00 and my employer will match the sponsorship, effectively doubling it. Check out my fundraising here: http://www.justgiving.com/friendsoftheends

I would like to say a BIG thank you to Icebreaker for your support.

- Alex Shaw, Icebreaker Fan 

John O'GroatsLands EndHarrowgate

A sneak peek from our new Spring /Summer 11 range

The team have just come back from shooting our new Spring/Summer 11 range, lucky things.  They travelled to Portland (US), up to Rotorua in the North Island (NZ), and down to Arthur’s Pass in the South Island to capture our gear in action.

We wanted to share a couple of shots with you as we’re pretty stoked with the outcome.  Can’t wait for the range to hit shelves.

Arthur's Pass, South Island, New ZealandPortland, Oregon, USAArthur's Pass, South Island, New ZealandPortland, Oregon, USARotorua, New Zealand

Exploring Patagonia’s Ancient Glaciers

Glaciers, one of nature’s miraculous creations, may disappear in this century due to global warming.

Since 1990, Italy’s La Venta Association has played a leading role in the exploration of Patagonia’s largest glaciers. Starting in 1990, members of La Venta have carried out research on at least 30 glaciers around the world, which has allowed the identification of factors which cause the formation of glacial cavities and, particularly, the morphological and climatic conditions which in some seasons cause the ice to melt. Ice caves is only one of the many projects La Venta has been carrying on during these two decades, from Mexico to the Philippines, from central Asia to Antarctica. You can learn more at www.laventa.it

An expedition by La Venta, outfitted in Icebreaker Bodyfit and GT, in collaboration with the Italian IB team has just been completed to Patagonia and Perito Moreno and its neighboring glaciers.

We caught up with filmmaker/cameraman/producer Alessandro Beltrame to learn more.

Tell us about yourself
I’m a 41-year-old filmmaker with 30 years experience in outdoor sports, from skiing, biking, climbing to mountaineering.  I’ve been making videos for 15 years – take a look at www.agbvideo.com and www.vimeo.com/agbvideo/videos.

What was the purpose of your expedition to Patagonia to study the ice caves at Perito Moreno?
Exploring the ice caves inside the Hielo Continental Glaciers. Not only Perito Moreno, but also Viedma, Ameghino, Upsala and more.  Take a look at http://www.laventa.it/eng/catalog/ghiacciai-patagonici/ipercarsimo-glaciale.html.  The approach is scientific and documentary, my role was for a documentary.

Who was on the trip?
Fifteen men and three women, including 15 Italians and one person from Argentina, Mexico and Japan.

Why did you want to make a movie about it?
Two reasons:  for a scientific documentation and comparison during the years, then to produce a documentary about hyper-karst in Hielo Patagonico and its influence on the global climate, global warming and fresh water reserve.

When will your movie debut?
My agency AGB with La Venta is trying to produce the film, we have experience in collaborations with National Geographic and BBC, and the Italian national channels.

How did your Icebreaker apparel perform in Patagonia?
An Italian dealer friend introduced us to Icebreaker.  I had never used merino wool before.  It’s not only fabulous, it’s incredible! Really!  I wore Icebreaker baselayer for 30 days, from warm situations, with wind in El Calafate to ice camps on Moreno and Viedma.  Some items I wore for five or six days without any problems.  I have chosen IB for this experience, just the Italian dealer contact, no other way before to know and try it.

How can we find out more about your movie?
About the movie you need to wait some months, we are organizing the production, sharing the HD video with BBC, etc…

If you are interested in supporting the production, email Alessandro Beltrame at alessandro@agbvideo.com

Watch the Patagonia Ice Caves Project 2010 here

Patagonia Ice Caves Project 2010 from Alessandro Beltrame on Vimeo.