During my time at Snowgum (an Icebreaker dealer in Australia) I’ve succumbed to an addiction so many people share. I can’t stop buying Icebreaker.
As an elite athlete the equipment you use becomes as habitual as the training routines you follow. This usually means that when I buy something to train with I use it until it truly dies. Thankfully I’ve managed to save quite a bit of money by using the seemingly invincible Icebreaker shirts, socks and jocks. Except now I am spending more money than ever before because my Icebreaker clothing is being “borrowed” by the people I train with.
It usually happens when I get to an event and it is pouring with rain and my “friends” haven’t brought proper clothing, or when there is a minimum requirement for safety gear and it hasn’t been met.
“Callum would you mind if I borrowed that shirt again? I forgot my warm gear”.
“Oh yeah cheers for lending that top Callum I’ll give it back after I wash it”…
“Lucky you had that jumper spare Callum. They wouldn’t let me run without it”.
These are just a few of the quotes I can remember from occasions when I have permanently lent my Icebreaker gear. The kind of thing I compensate for now by bringing along extra clothing wherever I go.
So now I have very little Icebreaker and a severely depleted bank account from constantly trying to replace gear that “must of gotten lost in the wash”. I’m going to have to give up endurance sports or win the lottery soon just to satisfy my addiction and the one my running mates now share.
